Fifa 19 Deal

Client

UNLOCKED.ME BY NEDBANK

Unlocked.Me is Nedbank’s youth sub-brand.

Brief

The Unlocked.Me platform included an online store that offered discounted weekly deals.

This email was to tease the upcoming Fifa 19 pre-order deal.

SUBJECT LINE:

Pre-order Fifa 19 and score 30% off!

Body Copy:

While soccer fans are still coming to terms with the Fifa World Cup being over and missing their daily on-field excitement, EA is preparing to release the solution to their problems: Fifa 19. And you can pre-order it from 14 September! Not only will you get it 3 days earlier than the rest of the world, it will only cost you R734. That’s a huge 30% off!

Fifa 19 will boast more dynamic gameplay with the new Active Touch feature that changes the way players receive and strike the ball. You can also enjoy a reimagined tactical system and 50/50 battles.

Product blocks:

Fifa 19: Champions Edition (PS4)

The latest edition of this fan-favourite also includes the excitement and drama of the Europa League and the Super Cup.

Fifa 19: Champions Edition (Xbox One)

The new installment will be featuring new commentators. Martin Tyler and Allan Smith make way for Derek Rae and Lee Dixon.