
NextG
Client
NEXTG
Next G is a financial literacy app for kids, created by a swiss-based start-up called InnoHub.
Brief
The aim of the app is to teach children about money, how to start saving, as well as how they can use their time and money to make a positive impact in their communities and in the world.
They wanted the landing page to reflect this, as well as explain how it works and introduce Gini, the NextG mascot, who also guides kids through the app. This page also had to walk the line between being engaging for children, as well as informative for their parents.



